Welcome to ZeBeDee's Virtual Home!
Zebedee is a Research & Brand Development company based in Lyon, France.
Our passion is developing International brands in France, UK and beyond.
Although only formally launched as ZeBeDee in 2013, our roots stretch way back to 1995 when our current MD, Sophia Beckerman, established the first truly bi-lingual, bi-cultural qualitative research agency, SB Focus, in Paris.
Zebedee has a far wider remit than those early days and is now made up of two senior partners and a wide network of associates.
Our expertise produces outstanding results in each of the following:
* Qualitative consumer research
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Qualitative healthcare research
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On-line qualitative research
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Brand audits
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Brand positioning
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Brand strategy development
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Brand architecture
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Brand revitalisation
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Portfolio management
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Communications strategy
